Gabrio Linari
Growth Marketing, SEO, AI & Strategy
People Managed
Director of SEO Roles
Head of SEO Roles
Site Crawls Launched
Biography
My name is Gabrio Linari; I am Italian and work as Growth Marketing Director for a variety of clients at ROCK SEO, my own company. I work for companies worldwide.
I truly relish connecting with people, training individuals in SEO, understanding business challenges, and leveraging my expertise and having fun while doing it.
For years, I have followed Shaun T’s Insanity workout regimen, and I continue to train daily. True to its name, the workouts were, in fact, extreme.
Work History
Rock SEO: Director & CEO
01/2023 – Present
As the Director and CEO of Rock SEO, I have successfully elevated a SaaS platform’s organic traffic by 25% YoY with a targeted content strategy that streamlined the marketing funnel for better reach and conversion.
Boosted a recruitment client’s sales funnel performance by 14% by analyzing and resolving key conversion bottlenecks. Discover more about synergy between SEOs and developers, executive C-level support and support for HR teams.
Currently working on optimizing content for conversational queries using AI, aiming to revolutionize how users interact with search engines and digital content. ROCKY IV has officially launched.
Straight Line Landscape: Project Director
07/2023 – Present
I lead the Growth Marketing efforts for Straight Line Landscape, a high-profile landscape design client based in the US. Alongside me, I have a talented team consisting of a Content Writer, a Visual Designer, a Developer, a Paid Specialist, and a Social Media expert.
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Assertive Media UK: Head of SEO
05/2024 – 06/2024
As the Head of SEO at Assertive Media UK, I managed a team of 5 SEO professionals of various levels. I implemented a robust management routine and IP, which included regular client reviews and strategic planning sessions. These initiatives improved delivery and client satisfaction. Training the SEO team was the main priority.
Codeless: Director, SEO
01/2023 – 04/2023
At Codeless, a SaaS Content Marketing agency from the US, i was the Director of SEO, directed 2 Content Strategists and led product optimization efforts, which boosted productivity by 25% and achieved 92% client satisfaction.
Additionally, I launched an AI-driven capacity prediction model, enhancing monthly planning accuracy to 75-80%. Learn about effective content strategies and what i can do to recover a SaaS from HCU.
Nav 43: Senior SEO Consultant
07/2022 – 10/2022
During my tenure at NAV43 as a Senior SEO Consultant, I was brought in to support the SEO team with work overflow and process/internal IP development.
I provided great value by understanding and implementing advanced SEO strategies, which resulted in a 50% boost in content strategy effectiveness and a 250% increase in website traffic and rankings. A strong view on technical SEO and internal agency processes was essential.
Housing Anywhere: Head of SEO
04/2021 – 04/2022
As the Head of SEO at Housing Anywhere, a propTech scale-up, I led a content marketing team of 7 that increased article production by 120%, resulting in a 340% boost in peak visitor traffic across IT, ES, and DE markets. My conversion strategies enhanced daily user activations by 220%. Leveraging in-house SEO training and preparing SEO audits tuned to developers was key.
iProspect NL: SEO Strategy Lead
06/2019 – 08/2020
At iProspect NL, I refined SEO processes for a 25-member consultant team, improving efficiency and introducing QA measures that led to a 30% increase in organic revenue. I also led the integration of the SEO and PPC teams, delivering business performance synergy. Additionally, I oversaw international SEO for key multinational accounts and reduced project turnaround by 32%, boosting client satisfaction. Learn about crafting winning digital strategies.
Reflect Digital: Head of SEO
11/2018 – 01/2019
As the Head of SEO at Reflect Digital, I managed a team of 7, including SEO Executives, Technical SEO specialists, an SEO Strategist, and a PR Media Manager. I directed a focused SEO overhaul for a cybersecurity site, resulting in a +20% YoY growth in the US market.
The Search Agency UK: SEO Director
04/2014 – 03/2016
As the SEO Director at The Search Agency UK, I drove substantial client growth in the education, retail, and financial sectors. I managed and upskilled a 5-person SEO team, significantly improving their analytical skills and reducing client churn by 16%.
Flower Beach Resort: SEO Product Owner
10/2010 – 02/2016
At Flower Beach Resort, I achieved a 30% increase in booking conversions by enhancing search and referral traffic with strategic SEO and content efforts. I launched multilingual SEO and PPC campaigns in English, Italian, and German, improving CTR across multiple search engines.
Skills
Leadership0%
Growth Marketing0%
Strategy0%
Managing People0%
Content Marketing0%
Technical SEO0%
AI for SEO0%
Self-Growth
AI with Cien Solon
Advanced AI, Co-Pilots, AI agents, LLMs, Advanced Prompting & Strategy
Artificial Intelligence
Introduction to Artificial Intelligence
Generative AI
The Evolution of Thoughtful Online Search
Bing Chat
Streamlining Your Work with Microsoft Bing Chat
Generative AI
What Is Generative AI?
GA4
Google Analytics 4 (GA4) Essential Training
Marketing
Refresher on 2023 Growth Marketing Foundations
Conversational AI
Introduction to Conversational AI
Prompt Engineering
Prompt Engineering: How to Talk to the AIs
Creative Course
The Neuroscience of Strategy and Creative Leadership
HR Course
How to Support Your Employees' Well-Being